Mission

 

 

 

 

 

Universal Problem

 

 

 

 

Our Solution

 

 

 

 

 

 

 

The Competition 

(IS the Problem)

 

 

Target 

Market

 

 

 

 

Marketing Activities

 

 

 

 

 

 

Revenue Stream

 

 

 

 

 

Financials

 

 

 

 

 

 

Cash Burn

 

 

 

 

Founders 

Team

 

 

 

 

 

Qwerty Health Plan  

We believe everyone deserves affordable, high-quality healthcare.

We are revolutionizing employer-group healthcare by creating a Much better health plan than those currently offered by the $1 Trillion oligopoly. 

 

Patients (Employees and their families) are dissatisfied with their Health Plans due to high premiums, high deductibles and out-of-pocket costs, poor experience, and delayed access to care.

Are You satisfied with Your Health Plan ?!

 

Integrate HealthTech, FinTech, InsureTech, AI, and Direct Primary care (Qwerty) into a complete healthcare and health insurance plan that offers an improved patient experience, better access to care, personalized care navigation, and a real focus on wellness – all at up to a 30% savings for Employers and up to a 75% savings for Employees.

 

A four-carrier oligopoly - Blue Cross/Anthem, United Health Group, Cigna, and Aetna (the “BUCAs”) - dominates the Employer Sponsored Health Plan market with nearly $1 Trillion in premiums.

One Medical is their biggest new competitor, but it has not solved the ‘universal problem.’

 

The 700K+ Employers (with 20-999 Employees) who provide health plans to 96M Employees and family members plus the Employers, with 1,000+ Employees, that are in priority verticals and/or have limited geographies.

 

The Target Market purchases its Health Plans through Insurance Brokers. We will market (Qwerty) to Brokers, who need a better, cheaper alternative to the BUCAs’ Health Plan offerings.

We will focus on select geographies and on Brokers who are highly-motivated and/or who specialize in industry segments. 

 

(Qwerty) is a Program Manager, not an Insurance Company, and will receive $240-$360 annually per Employee enrolled in the Health Plan.

Based on 96M patients, the Revenue Value of the Target Market is $23B-$34B

 

Founders Team will generate $2.1M revenue in FY2026 and $4.8M revenue in FY2027 – both at a 30% EBITDA.

Each additional, 2-person Sales Team will generate $1M+ in Year 2 and $2.5M in Year 3 – both at a 50% EBITDA

 

Founders Team: $52K monthly for 12 months before becoming cash positive.

Additional Sales Teams: $23K monthly for 12 months.

 

Three founders have 80+ combined years of experience in the Insurance and Professional Services industries in the areas of Sales, Marketing and Management.